News & Views
Why Knowing Your Competition Is Important
Some people think that having competition is a bad thing. But the truth is, if you don't have competition you may not actually even have an audience at all. The other truth is that if there is competition, someone else has already proven the niche works to earn money....
Five Easy Marketing Tips for ECommerce Stores
If you have an eCommerce store, whether you sell physical products or digital products, there are some easy ways to market your products. Let's look at five marketing tips that anyone can do, which will help you get the word out about your products fast. 1. Build an...
Ensuring Your Website Works on Mobile
It's so important that you build your site first and foremost for mobile. When you do that, it will work great on any platform. The simplicity of a mobile-first site still looks and works great when viewed on a desktop computer. Using responsive design with mobile...
Eight Reason to Hire a Social Media Marketing Manager
If your expertise is not social media management, at some point you may want to consider hiring a social media marketing manager. This person will manage all aspects of your social media marketing and will ensure that your social media strategy is created and carried...
Is SEO Still a Thing?
Every now and then you'll read something about SEO being dead, or irrelevant, or not important. When you read that you should automatically be suspicious of the person writing it. SEO is not dead, and never will be dead if there is content online and people want to...
Is Print Marketing Dead?
It is true that businesses are spending less on print marketing than in the past. But, just because businesses are choosing to spend less marketing dollars on print does not mean that print marketing is dead. In fact, there are plenty of reasons your business may want...
Website Design – City on the Hill
Celebrating more than 30 years, City on the Hill is a nonprofit organization that sponsors the City on the Hill Youth Leadership Conference – an educational opportunity for students selected from throughout California. Participants enjoy a fun and informative week of...
9 Tips to Help You Create Content That Attracts the Media
Most new business owners struggle hard to create content. The trouble is that they rarely plan and create content specifically designed to attract the media and spread the word about their business for free. There are a number of ways to attract media attention. Here...
Infographic: Password Security
How secure is your password? More than 90% of user-generated passwords will be vulnerable to hacking. We've put together this guide to help you create a stronger, more secure password.