Instagram is now owned by Facebook, so smart online marketers are aiming to build a large and devoted Instagram audience. With more than 700 million active regular monthly users since April 2017, this is the place to see and be seen. Having a bigger Instagram following can drive more traffic to . . .
We've put together an infographic to help you understand the importance of social media for your brand and business. . . .
Do you have a "one size fits all" approach to social media? Campaigns and businesses often fall into this trap. It's important to understand the differences in social media outlets, and to use each appropriately. Here's a good write up that appeared in the Wall Street Journal? What do you . . .